Falstaff Media Kit

Partner with Falstaff – Your Premium Advertising Partner in Print and Digital Media

 

With a circulation of over 143,100 copies across German-speaking countries, Falstaff magazine has become a must-read for connoisseurs worldwide. Our high-end publication, which seamlessly combines lifestyle, in-depth information, and journalistic excellence in both style and design, continues to captivate an ever-growing audience.

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Distributed Copies
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Website Visits per Month
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Interactions on Social Media 2023

Partner with Falstaff – Your Premium Advertising Partner in Print and Digital Media

  • 143,100 copies distributed
  • 1,500,000 website visits per month
  • 8,700,000 social media interactions in 2023

Falstaff offers a refreshing alternative to the daily barrage of bad news, focusing instead on the good things in life—delighting readers with content that immerses them in the world of wine, gourmet cuisine, and luxury travel. This approach has solidified our position as the most influential wine, gourmet, and travel publication in the German-speaking world. Looking ahead, Falstaff remains your ideal advertising partner for reaching your target audience through both print and digital media.

With a combined readership and user base of over 2 million across the D-A-CH region and Italy, Falstaff ensures maximum impact for your brand.


PRINT

Falstaff remains a cornerstone for reaching premium audiences:

  • 143,100 copies distributed across German-speaking countries
  • Reach within the highest-income demographic: 6.0%
  • The only German wine and gourmet magazine with verified, growing print and digital performance (Source: MA 2023/2024)

DIGITAL

Innovative formats and tailored content ensure the highest level of digital engagement in the D-A-CH region and Italy:

  • Over 3.3 million page impressions per month
  • 610,000 newsletter subscribers
  • 267,000 followers on Facebook, 151,000 on Instagram
  • New Falstaff Guide app launching soon

Falstaff is the most interactive media outlet in its segment within the D-A-CH region and Italy (Source: IVW, META). In Austria, we boast a digital reach of 22.3% or 79,000 decision-makers, making us the #1 digital platform in the country (Source: LAE 3.0/2021). We are also one of the top five most successful social media channels in Austria (Source: META 2024).

Our social media offerings extend your reach and enhance your cross-media campaigns. From engaging social stories to tailored content, our social media products drive traffic to your website and inspire the community with emotional, impactful videos and more.

FALSTAFF MEDIA KITS 2025

Download Falstaff Mediadaten 2025 (German)

Download Falstaff Media Kit 2025 (English)


CONTACT AUSTRIA

Head of Marketing and Sales Coordination
Aleksandra Kosanin, BA

[email protected]


CONTACT GERMANY

Advertising Manager
Susanne Förster
[email protected]


CONTACT SWITZERLAND

Managing Director
Sophie von Haugwitz

[email protected]